The Productivity Porn Trap: When Optimization Becomes the Job You know the feeling. You spend three hours researching the perfect Notion template, watching four different “Day in the Life of a CEO” videos, and color-coding your calendar until it looks like a piece of modern art. And by the time you’ve “optimized” your workflow, you’re … Read more
Are You Doing Self-Help, or is Self-Help Doing You? There is a dangerous side to the optimization game. We get so caught up in the mechanics of “betterment”—the habits, the routines, the books—that we mistake the preparation for the actual game of life. “You can spend your whole life preparing for, instead of playing, the … Read more
The Illusion of the Gap Most of us spend our entire lives running a race toward a finish line that moves every time we get close. We call it “self-improvement,” but often, it’s just a sophisticated form of torture. “People may set goals and engage in various behaviors to bridge the gap between their actual … Read more
Stop Dating Your Future Self There is a study from UCLA that is honestly kind of terrifying. Social psychologist Hal Hershfield used fMRI scans to look at how our brains process the idea of our “future self.” The result? When most of us think about the person we will be in ten or twenty years, … Read more
There is a specific kind of heartbreak that only entrepreneurs understand. It happens in the gap between the Vision and the Business. When you first start, you’re bustling with energy. You have something you feel a duty to share with the world. You aren’t thinking about “conversion rates” or “market penetration”—you’re thinking about the craft. … Read more
It’s been a while. If this blog feels a little different, that’s because it is. And I owe you an explanation. The truth is, I abandoned this blog. I abandoned blogging in general. I even abandoned the audience I’d built over the last decade. Somewhere along the lines, I lost my way. I forgot why … Read more
Over the last few years, we’ve heard a lot about the critical differences between introverts and extroverts. We all heaved a collective sigh as we read personality descriptions, thinking, “that’s me!” But like many personality stereotypes, these aren’t very useful for understanding ourselves. The idea of introversion and extroversion […] Click here to view original … Read more
The superpower to reach millions, probably billions of users using just a digital device such as a smartphone or a laptop is Digital Marketing. Let’s take an example of a typical Advertisement in a newspaper before we understand the dynamics of Digital Marketing. This is an advertisement for Chetan […] Click here to view … Read more
James & Trevor explore the dilemma of having too many enjoyable pastimes and making money. Can you do both? Does it have to be either/or … or could you have the best of all worlds? And why does it matter? They also tackle the issue of those little hunches and nudges from … well, who … Read more
Welcome back!!! We have been gone for awhile. And now the podcast is back! Discussed was one simple trick that turned a marketers entire website around and profitable Simply by something fascinating he discovered in his garden. With my Co-Host Trevor Emdon of The Wizard of Wisdom